Hi, I'm Travis!

I'm a designer from the Bay Area currently studying Art and Design at the University of Michigan with a minor in Computer Science. My interests include digital product design, graphic design, and exploring ways we interact with technology. I'm also passionate about film, tv, and making music. Beyond design I'm a big fan of the Beatles, playing the guitar, and surfing.

New Wave NIL

As Head Designer for startup collegiate sports agency, New Wave NIL, I sought to bring a bold and modern design perspective in a space so saturated with flashy graphics and textures. In the process of designing and building the website, I surveyed 100 sports management students and collegiate athletes here at the University of Michigan to create a UX that simultaneously appeals to an athlete and the brands looking to sponsor them. Website awaiting launch of New Wave NIL, here is documentation of design.

Website designed in Figma, built in HTML

The iconography was inspired by popular media companys in the sports space with bold edges and a monochromatic color pallete. The design is intended to be placed in the corner of social posts. It's form invokes that of real life waves, with dynamic leading lines symbolizing strength and forward direction. Each word in New Wave NIL can be found in this icon.

MMBC

The MMBC is a premiere music business club within the Stephen M. Ross School of Business here at the University of Michigan. For MMBC, I manage and facilitate guests, production, and cinematography for The MMBC B Major podcast, which currently averages around 200 hours of watch time per episode. On the creative side, I apply my design and media skills to elevate MMBC’s visual and promotional presence, ensuring that our brand stays dynamic and impactful. My role blends technical execution with creative direction, drawing from over 20 hours of music business education workshops that have equipped me with the industry insights and tools to navigate fast paced industries like that of entertainment.

Check out some of these examples of work I've done for the MMBC.

View on Youtube

Branding

With a strong foundation in design and visual storytelling, I have had the opportunity to create compelling brand identities, and promotion for a range of clients, including UCLA startup Bet That! and Olema sparkling spritzer. My portfolio spans freelance and pro bono work, demonstrating both strategic branding solutions and creative adaptability. Below are examples of these projects, showcasing diverse approaches to logo design, merchandise, and promotional materials that align with each brand’s unique identity.

Berkmode

Berkmode is a rapper from Marin City, California, originally just a fan of his work, I reached out and offered my design services. I created 4 album covers in the process, designed a hoodie for his clothing line Berfict, and facilitated social posts for the rollout of his album "Son of a Goon". His 3 most popular songs utilized the covers I designed, generating over 100k streams.

Drum n' Bass 'Zine

Created a 16-page detailed ‘zine on the history and rebirth of Drum ‘n Bass music following its resurgence in influence with artists like Pink Pantheress. Interviewed Vierre Cloud, a prominent artist in the genre’s comeback with over 400,000,000 streams on his song “moment”.

Here are some examples of my favorite visuals within the 'zine:

Steely's Drinkware x Jack Johnson

Working with national eco brand, Steely’s, and International superstar Jack Johnson, my team and I produced this video for Steely's to bring awareness and action to this reusable cup brand. The video was broadcast at concert venues and online.

View on Youtube

Prototypes

Currently developing MACA (Medication Adherence Cat Assistant)— a prototype designed to support medication adherence, inspired by my grandmother, Maka, who suffered a stroke two years ago due to dementia-related medication lapses. Recognizing the risks of relying solely on memory for critical health routines, I am designing MACA to provide a user-friendly, intuitive solution that integrates approachable design and a simplified UI to ease technology adoption for seniors. I am currently refining the second prototype, focusing on app connectivity for caretakers to enhance usability and functionality. Looking forward to sharing updates as development progresses.

Prototype made with Arduino. Second iteration is utilizing Rhino and CNC machines for the overall construction.

GUITVR: A VR guitar playing software prototype

A virtual reality guitar simulation I created in tandem with Blender and Unreal Engine, designed to get the feeling of guitar on the go, for those who play or for complete beginners. Begin strumming chords at the push of a button with GUITVR.

See a demo of the program in action:

View on Youtube

Academy of Integrated Media Studies (AIM)

AIM is an two-year, apply only program in my highschool, focusing on integrating core classes with documentary and media. Throughout my time in AIM I collaborated to create 4 documentaries surrounding local issues in my community. Beyond documentary, within AIM I won the design contests for both merchandise and poster design for our class's film festival.

You can see two of my favorite documentaries I created with my team below:

View on Youtube

Randy

My 3 best friends and I started a band in Califonia, Randy. When I am not playing the bass, I am the Art Director for Randy and have created our logo with many variations, posters/promotion, as well as merchandise for our album "Blueprint".